Over the past four years my blogging game has steadily declined and it’s usually one of two obstacles which get the better of me. My own perception that I don’t have the time and the what I have to say is of little value.
I believe we make time for the things we value and that the “lack of time” argument is really a lack of value statement”. I haven’t missed more than a handful Manchester United games in about 25 years. This dedication to supporting my favorite football team has resulted in me dragging my friends and family in the doggiest of pubs in various corners of the globe.
Seth Godin is one of my favorite authors, bloggers, and podcasters and all around thought provocateurs. Almost daily we have Akimbo on in the background and it always offers food for thought. As a writer I love Seth's approach in a couple of ways. Firstly, his done is better than perfect mindset. Secondly, his "ship daily" challenge. But it is his clip on blogging below which nudged me to pick up my blogging game.
To summarize, It doesn't matter who reads your blog, what matters is the humility that comes from writing it. As you can see from the analytics from this blog below, no one has been reading it over the past year. The main purpose of HammEd.org has been an as a resource site for sharing at events and an online resume of sorts. As Seth continues, it is the metacognition of thinking about what your going to say, about summarizing your thought, decisions, interests into a few paragraphs that matters. What I love about blogs such as Seth Godin's, is the everyday frequency of the posts and the variety in length and investment. He posts every day. Some posts are mere couple sentences while others are paragraphs with images, links, media, etc. As a Designer this really reinforces the belief that to have good ideas, you need lots of ideas.
I've had course sites, personal and student blogs for ages and it seems that people did once find them useful, see below, but I think what has changed has been the frequency of posting. So that's what is going to change. I'm going to do my best to embrace the "Ship Daily", "Done is better than perfect", Quantity is better than Quality" mindset, and commit to posting multiple times a week. So it begins.